Edge Updates

Edge Strategies Launches Online Marketer STRATEGY Research Community

Edge Strategies launches a new and unique community research portal for online search and display advertisers, agencies and consultants. A select group of participants receive financial incentives, research reports and insights from colleagues for participating in surveys and discussion groups related to Search, Content, Mobile and Display marketing.

Telecom Infrastructure and Services

Our Telecom Infrastructure and Services Practice Area  helps clients determine which infrastructure investments are required  in order to provide the  most  profitable future services. Edge Strategies has the end-to end-expertise, experience and market research capabilities to help Service Providers make critical infrastructure and service deliver decisions based on real market intelligence. These challenges include:

  • Identifying solutions that bridge the gap between traditional networks and new technology
  • Dealing with increasing internet traffic and finding ways to offset the associated costs with new revenue sources
  • Facing new domestic and international competitors with substantial resources

As Average Revenue per Customer (ARPU) from traditional services continues to fall, Telecom Service Providers must accelerate their investments in new services and supporting infrastructure in order to survive

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