Edge Updates

Edge Strategies Launches Online Marketer STRATEGY Research Community

Edge Strategies launches a new and unique community research portal for online search and display advertisers, agencies and consultants. A select group of participants receive financial incentives, research reports and insights from colleagues for participating in surveys and discussion groups related to Search, Content, Mobile and Display marketing.

Bob Kazarian Ph.D, CEO

 Expertise

  • Market Strategy: Telecom, IT and Online Strategies
  • Market Research and Statistical Analysis
  • Business Economics
  • Global SMB Markets
  • Channel  Strategy and Management

 

Career

  • Founded Vector Analysis in 1980 while in Graduate School. Developed and sold Practice Management Systems to Medical and Legal Practices in New England
  • Received Ph. D in Economics with Highest Honors in 1989 from Northeastern University
  • Led the IT Market Research Practice at BIS Strategic Decisions between 1990 and 1992.
  • Founded Charles River Strategies in 1992.  Became largest Go-to-Market  research and consulting firm when merged with MSI Consulting Group.  Acquired by WPP Group PLC. Became CEO of combined companies in 1999.
  • 1997 Speaker at Comdex on SMB Market.  Published many articles and reports designed to help IT vendors address global SMB market opportuniity.
  • Consultant to IBM PartnerWorld Strategy Team, 1998 - 1999
  • Member of IBM Small Business Advisory Council 1999 - 2000
  • Founded Edge Strategies Inc. in Sept. 2000
  • Co-founder and Board Member of Perseus Development Co, Industry leading market research software system (sold to VOVICI in 2006).

Combining creative minds with solid research is the Key to Profitable Innovation

News

CIO.com - News

Copyright © 2009 Edge Strategies Inc. All rights reserved.


Cache unable to open file for writing: ./cache\509ade307d6d3e523a39d03893183aed